Case studies
These are real campaigns for named clients, published with their agreement. Results vary with area, job type, competition and how quickly a team follows up, so treat these as what happened for these roofing companies rather than a forecast of what would happen for yours. We will talk you through the detail behind any of them on a discovery call.
01Campaign write-ups
Every write-up below follows the same structure: the area, the challenge, what we changed, and how it is measured. Filter by region or by the roofing service the campaign targeted.
01 — Campaign write-ups
Every write-up below follows the same structure: the area, the challenge, what we changed, and how it is measured. Filter by region or by the roofing service the campaign targeted.
02 — How results are reported
Cost per booked survey and cost per quoted job are the only figures worth comparing between roofing companies. Impressions and click-through rates tell you nothing about a diary.
03 — Read this first
Every figure on this page came from the roofing company named beside it, and none of it goes up without their agreement. Results vary with area, job type and how fast a team follows up, so treat these as what happened for them rather than a forecast for you.
Showing 3 of 3 campaign write-ups.
Inconsistent enquiries and too much time spent chasing homeowners who weren’t serious.
We ran targeted ads, qualified every enquiry and booked suitable homeowners directly into their calendar.
47
Qualified enquiries
28
Surveys booked
11
Jobs won
They were generating enquiries but struggled to turn them into actual appointments.
We took over the front end — advertising, qualification and appointment booking.
34
Booked surveys in 90 days
Consistent
Pipeline
They had previously spent money on advertising without knowing whether it was actually producing worthwhile business.
We managed the ads, qualified homeowners and booked suitable prospects directly into their calendar for a first-visit survey. The key difference: they weren’t simply buying leads — they were getting qualified homeowners booked into their diary, ready to quote.
£2,000
Ad spend
43
Qualified opportunities
13
Jobs won
£47,850
Revenue
Campaign write-ups tell you how the work is structured. What matters to you is what demand looks like in your postcodes and whether your survey capacity can carry it. That is what the free roadmap is for — and we will tell you if the answer is no.
New here? Start with how it works or what it costs.
Request the free roadmap, or book a twenty-minute discovery call and we will show you exactly what roofing lead generation would look like in your area.
£810/month + £600 minimum ad spend · No long-term contract. · 07999 014167 · contact@rooflinepartners.net
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