Pricing
One flat fee, your own ad spend, no contract
What you pay, where it goes and how it is measured
01Transparent pricing
One flat fee, your own ad spend, no contract
£810 per month to us for the whole system. A minimum of £600 per month to Google and Meta, billed directly to advertising accounts you own. A £297 launch fee, refunded when you stay beyond month one.
- £600 is the minimum; £1,000+ per month is what we recommend for optimal results and revenue
- We never mark up ad spend or take a percentage of it
- Rolling monthly, 30 days' notice, no exit fees
- One roofing company per service area
01 — Transparent pricing
One flat fee, your own ad spend, no contract
£810 per month to us for the whole system. A minimum of £600 per month to Google and Meta, billed directly to advertising accounts you own. A £297 launch fee, refunded when you stay beyond month one.
- £600 is the minimum; £1,000+ per month is what we recommend for optimal results and revenue
- We never mark up ad spend or take a percentage of it
- Rolling monthly, 30 days' notice, no exit fees
- One roofing company per service area
02 — What the fee buys
Campaigns, pages, qualification and booking — together
Not an agency here and a call handler there. One system, one named contact, and one number at the end of it: the cost of a quoted roofing job.
- Campaign build and management on Google and Meta
- Conversion-built landing pages on your brand
- Enquiry qualification and survey booking
03 — How you judge it
Measured on booked surveys and quoted work
You should be able to tell within a month whether this is paying for itself. That is why every enquiry is tracked from first click through to the job you quoted.
The offer
Roofline Job Pipeline™
We generate, qualify and book roofing surveys directly into your calendar.
+ £600 minimum monthly ad spend
Recommended: £1,000+ per month. £600 is the minimum we will launch on. More than that buys enough coverage across your postcodes to keep the diary filling steadily rather than in bursts, which is where the best results and revenue come from.
- £297 Launch & Installation — refunded when you stay beyond month 1.
- No long-term contract. Rolling monthly, 30 days’ notice.
- Ad spend billed by Google and Meta directly to accounts you own.
- One roofing company per service area.
Where your money actually goes
- £810/month — to us
- Campaign build and management, landing pages, tracking, enquiry qualification, survey booking, weekly reporting and a named contact.
- From £600/month — to Google and Meta
- Paid on your own advertising accounts, billed directly by the platforms. We never touch it, never mark it up and never take a percentage of it. £600 is the minimum we will launch on; for optimal results and revenue we recommend £1,000+ per month.
- £297 once — launch and installation
- Audit, campaign build, landing pages and tracking installation. Refunded in full when you stay beyond month one.
What we do not do
- Long-term contracts or exit fees.
- Shared or resold enquiries.
- Guaranteed lead volumes or guaranteed revenue.
Included
Everything in the monthly fee
Campaign build and management
Google Ads and Meta Ads campaigns built around the roofing work you actually want — written, launched and managed by us, in your service area only.
Conversion-built landing pages
Fast, mobile-first landing pages for your company, matched to each campaign so the click and the page say the same thing.
Enquiry capture and qualification
Every enquiry is captured, contacted quickly and qualified against your job criteria: property type, roof type, work required, timescale, decision-maker and access.
Survey booking into your diary
Qualified enquiries are booked as roof surveys directly into your calendar, with reminders sent to reduce no-shows.
Exclusivity in your area
Your leads are yours. We do not sell, share or resell an enquiry to another roofing company, and we work with one roofing company per service area.
Tracking through to quoted work
Call tracking, form tracking and a shared pipeline view so you can see enquiries, booked surveys, quoted jobs and won work — not just clicks.
Weekly reporting and optimisation
We report on what happened, then change the campaigns based on which enquiries turned into surveys and quotes.
A named point of contact
One person who knows your business, your capacity and your patch — reachable on email and phone during office hours.
Pricing questions
How much should I budget in total?
The management fee is £810 per month, plus a minimum ad spend of £600 per month paid directly to Google and Meta on your own advertising accounts. There is a one-off £297 Launch & Installation fee, refunded when you stay beyond month one. £600 is the minimum we will launch on — for optimal results and revenue we recommend £1,000 or more per month, because it buys enough coverage across your postcodes to keep the diary filling steadily rather than in bursts.
Do you take a cut of the ad spend?
No. Ad spend is billed by Google and Meta directly to your own accounts, which you own and can see at any time. We charge one flat management fee and nothing else.
How much does a booked survey cost?
It depends on your area, the job type and how competitive your patch is — a commercial flat roofing enquiry in a major city and a domestic repair enquiry in a rural area are not remotely comparable. We will not quote you a cost per survey before we have looked at your market, because any number we gave you would be invented. The roadmap gives you a modelled range for your specific area and goal.
Am I tied into a long contract?
No. There is no long-term contract. We work on a rolling monthly basis with 30 days' notice to stop. The £297 Launch & Installation fee is refunded when you stay beyond month one, so the first month is genuinely a trial rather than a commitment.
What do you need from me each week?
Around fifteen minutes. You mark up which surveys were attended, which were quoted and which were won, and flag anything that was not a good fit. That outcome data is what the optimisation runs on, so the campaigns get better the more honestly you feed it back.
Everything else — exclusivity, service areas, qualification, response times and tracking — is answered on the FAQs page.
Work out the numbers before you commit
Get the free roadmap and see the ad spend, survey volume and job values your goal would depend on — then decide.
£810/month + £600 minimum ad spend · No long-term contract. · 07999 014167 · contact@rooflinepartners.net